Leadership Team

The Advantage Group - Management Team

Neal Sherman, President & CEO: Neal founded TAG two decades ago as a Project Management firm supporting Consumer Products companies. His career highlights include a position at the White House and roles in marketing at Kraft-General Foods. Neal has a Bachelors degree from American University; an MBA from New York University; and, studied Economics at the University of London. He has been an adjunct Professor of Marketing and frequent speaker about trends in the Retail and Restaurant Industry. Neal has a strong commitment to helping others including roles with the Children’s Cancer Foundation and Gilda’s Club. A native of the Finger Lakes, he is an active member of Young Presidents Organization (YPO). YPO is a global organization of over 20,000 business leaders in 100 countries. The combined revenue of this organization makes it equivalent to the fifth largest economy in the world. He was Chapter Chair, Founder and Chair of the YPO Food Industry Network and currently Chairman of the YPO Global Leadership Conference for the 2009 Miami Conference.

Bob Tassone, Chief Operating Officer: Bob joined TAG in 1995 bringing the organization over 20 years experience in driving business goals, aligning financials goals, leading operational growth, building start-ups, managing turnaround efforts, and maximizing business opportunities. He has a strong background in client development, marketing and sales, as well as consumer products distribution. He has worked for a number of private companies with positions that encompass COO, Vice President, VP Sales, Director of Operations, Comptroller and more. He has worked within the Travel Industry, Restaurant Industry, Retail Industry and Financial Industry. He previously helped launch two national firms in the travel industry; Cruises, Inc. and Expovision. A native of Syracuse, NewYork, he studied at Syracuse University. He also has held past and present Advisory Board positions for startup organizations.